The shortest day of the year (for those of you in the northern hemisphere) is almost here… and so is Christmas! Is anyone tired of the snow yet? This is actually the first Christmas I spend at home in four years (the last three were overseas), so I’m actually enjoying it so far! Posts of… [Read More]
Weekend Reading: Snow Edition
This year is definitely not looking to be a green Christmas… and that’s great! We’ve already had a couple of heavy snow falls this winter, and the snow is already getting pretty deep. I haven’t been home for the holidays for the past three years, so I’m looking forward to enjoying a snowy Christmas. Favorable… [Read More]
How mozRank is Filling in the Gaping Hole Left by the Departure of PageRank
PageRank? mozRank? What are these things? PageRank and mozRank are both simply a number ranking system that reveal a website’s authority and popularity on the world wide web. They do this by looking at a website’s backlinks, among other things. These systems are run by Google and SEOMoz, respectively, and they rank your website on… [Read More]
What Are Backlinks, and Why Are They Important?
What is a back link? If you have ever worked on your own blog or website, then you are probably familiar with the term. However, with all of the buzz around SEO (search engine optimization), back links have taken on a somewhat esoteric and confusing tone. In this post, I want to explore what back… [Read More]