Are you sick of your current job? Do you want to move on to something new?
Well I’m not here to tell you to quit your job. Sorry. I’m a bit more realistic than that. I’m going to suggest a different idea. I want you to start freelancing on the side. I want you to use your spare time to increase your income and to change your life forever. I spent far too much time chasing passive income and other random strategies.
I never really took the time to actually get down to the work. I would just follow advice on starting a million dollar business through passive income. This never worked out for me. Let’s start off with an important question… Why will freelancing on the side set you free? By testing out business ideas in your spare time you’ll be able to figure out if you have a chance of branching out on your own.
I find it to be absolutely careless advice to suggest to someone that they just quit their job and “follow their passions.” Screw that. You have bills to pay and you don’t want to end up poor. You don’t want to curse some blogger dude because they told you to quit and now you’re homeless (okay, maybe that’s a bit extreme). I have far too many friends that are convinced that you have to go all in to be successful. This is false because you just have too much to lose and you can lose out on valuable time making money and working in your field.
When you freelance on the side you’ll not only get to test out your ideas with comfort, but you’ll also be able to build up your savings/pay down your debt. This is critical because if you have debt (student loans, mortgage, or consumer debt), you still have to cover your payments. You can set yourself free by working your day job and freelancing on the side until you’re debt free and in a position to quit your job.
You can also build up your savings account to the point that you can take some risks and invest some money. I didn’t quit my job because I wanted to build up my savings. I was able to work long hours online and at my job. In the end I saved $25,000 and now I’m free to do whatever I want. Now it’s time to go into more detail. How can you actually start freelancing? What do you need to start freelancing right now? Let’s look at the magic formula for freelancing:
A service that you offer.
What work can you do for money? What service can you provide? I always used to get stuck on this point. I knew that I wanted to help people and make money. I just never knew what service I would actually offer. This is a typical problem for beginners. This is where you stop dreaming and take action. A few points to consider on the freelancing service that you’ll offer:
- What have others asked you for help with?
- Are people willing to pay you to gain your expertise on a topic?
- Is there anyone else out there offering a similar service (hint: competition is a good thing)?
Who will you sell your services to? You need to sit down and decide who you want to market your services to. I want you to be specific and target more than just “people” or “dudes.” I used to always try to market my services to everyone. This is a huge mistake because I learned the hard way that “everyone” isn’t a target market by any means. Below are a few questions you need to answer as you decide on who you’ll market your freelancing services to:
- Who can I relate to?
- What’s the number one problem that I can solve for (blank) person?
- How will my freelancing work help real people?
- How will my potential customers find me?
Once you can answer those questions, you’ll be on the right path to making money through freelancing. I recently helped a buddy out with his guitar-teaching business. He was too general. He was targeting everyone. It wasn’t working out. He finally decided to focus in on kids and his business grew. The parents pay for his services and the kids are now forced to come.
A way to get paid.
How will you collect your money? This is usually the easy (and fun) part. If you do online work, Paypal is the standard. Everyone I’ve ever done business with has Paypal. If you perform a service in person, you can do cash, checks, or even money transfers. All that matters is that you make it clear how you’ll be collecting the money in exchange for your services. That’s all that you need to increase the amount of money that you have coming in on the side. Freelancing is the greatest thing to happen to me because it gave me the confidence boost that I needed. I now know that others care about what I have to say and are willing to pay me for my work.
“Why Freelancing on the Side Will Set You Free” was included in the following carnivals: